Tuesday 23 September 2014
Monday 22 September 2014
Target Audience Research
After some initial ideas and some generic student magazine analysis I did some research to find out what other students would like to see on the cover of a magazine.
1) How much would you be willing to pay for a student magazine?
Answer 1 - 75p
Answer 2 - 50p
Answer 3 - 80p
2) Would you prefer informal or formal language?
Answer 1 - A mix of both
Answer 2 - Informal
Answer 3 - Informal
3) Giveaways, yes or no? If yes what?
Answer 1 - Yes, vouchers for WHS Smith, Subway, Costa
Answer 2 - Yes, pens and folders etc
Answer 3 - Yes, stationary equipment
4) Do you prefer the colour scheme grey, yellow and white or blue, silver and white?
Answer 1 - Blue, silver and white
Answer 2 - Blue, silver and white
Answer 3 - Grey, yellow and white
5) Where should the masthead be positioned? Top, centre or bottom?
Answer 1 - Top
Answer 2 - Top
Answer 3 - Top
6) Should there be more entertainment type news or college related news?
Answer 1 - A mix of both.
Answer 2 - Entertainment news would be better but for college it's always good to have some news about the goings on there.
Answer 3 - Slightly more entertainment as it will draw students in but a bit of college news to keep them up-to-date.
1) How much would you be willing to pay for a student magazine?
Answer 1 - 75p
Answer 2 - 50p
Answer 3 - 80p
2) Would you prefer informal or formal language?
Answer 1 - A mix of both
Answer 2 - Informal
Answer 3 - Informal
3) Giveaways, yes or no? If yes what?
Answer 1 - Yes, vouchers for WHS Smith, Subway, Costa
Answer 2 - Yes, pens and folders etc
Answer 3 - Yes, stationary equipment
4) Do you prefer the colour scheme grey, yellow and white or blue, silver and white?
Answer 1 - Blue, silver and white
Answer 2 - Blue, silver and white
Answer 3 - Grey, yellow and white
5) Where should the masthead be positioned? Top, centre or bottom?
Answer 1 - Top
Answer 2 - Top
Answer 3 - Top
6) Should there be more entertainment type news or college related news?
Answer 1 - A mix of both.
Answer 2 - Entertainment news would be better but for college it's always good to have some news about the goings on there.
Answer 3 - Slightly more entertainment as it will draw students in but a bit of college news to keep them up-to-date.
Friday 19 September 2014
Initial Ideas for Student Mag
Initial Ideas for Student Mag
Target audience - Students (16yrs - 20yrs)
Name of mag.... Maybe - LSM (Ludlow Student Magazine)
Masthead - My masthead will be something that really stands out against the rest of the cover, i'll do this by making it bold and use colours that catch the viewers eye like yellow or red. The name of the magazine will be something short or maybe use abbreviations.
Central Image - The central image of my cover will be of a typical student that links to the splash, maybe someone who has been to the college and has now gone on to do good things at uni. Either a blank background or in an area related to Ludlow college e.g. at the gates, or in their department which they have excelled at.
Splash - The splash will be about something that makes students want to go further with their education. It will be about something positive like former and current student achievements and changes in college.
Puff - A typical voucher for WHS Smith or The Works.
House Style - I'll stick to simple colours like white, red, blue and yellow. This way it gives the cover a minimalist style that seems quite modern and up to date.
Brand Identity - The masthead font will continue throughout the cover on coverlines etc. Using colours like blue and silver will make the viewer associate the magazine with Ludlow college. Using the college logo will also help the association.
Coverlines - covering topics that will appeal to students in Ludlow e.g. college shows, sport events. Give a little info about the topic - make it short, funny, and witty.
Mode of Address - The writing will be informal and personal. It will appeal to the target audience and sound modern and jokey.
Interests:
Music - Calvin Harris - new single Blame. George Ezra interview
Films - Horrible Bosses 2. Dumb and Dumber 2. Interstellar. Fury
TV - Is Breaking Bad back? What can we expect from Game of Thrones season 5?
Universities - top 10 uni nights out & results.
Sports - Premier League. F1 - Lewis or Nico?
Top 5 gifts for your other half this Christmas.
Target audience - Students (16yrs - 20yrs)
Name of mag.... Maybe - LSM (Ludlow Student Magazine)
Masthead - My masthead will be something that really stands out against the rest of the cover, i'll do this by making it bold and use colours that catch the viewers eye like yellow or red. The name of the magazine will be something short or maybe use abbreviations.
Central Image - The central image of my cover will be of a typical student that links to the splash, maybe someone who has been to the college and has now gone on to do good things at uni. Either a blank background or in an area related to Ludlow college e.g. at the gates, or in their department which they have excelled at.
Splash - The splash will be about something that makes students want to go further with their education. It will be about something positive like former and current student achievements and changes in college.
Puff - A typical voucher for WHS Smith or The Works.
House Style - I'll stick to simple colours like white, red, blue and yellow. This way it gives the cover a minimalist style that seems quite modern and up to date.
Brand Identity - The masthead font will continue throughout the cover on coverlines etc. Using colours like blue and silver will make the viewer associate the magazine with Ludlow college. Using the college logo will also help the association.
Coverlines - covering topics that will appeal to students in Ludlow e.g. college shows, sport events. Give a little info about the topic - make it short, funny, and witty.
Mode of Address - The writing will be informal and personal. It will appeal to the target audience and sound modern and jokey.
Interests:
Music - Calvin Harris - new single Blame. George Ezra interview
Films - Horrible Bosses 2. Dumb and Dumber 2. Interstellar. Fury
TV - Is Breaking Bad back? What can we expect from Game of Thrones season 5?
Universities - top 10 uni nights out & results.
Sports - Premier League. F1 - Lewis or Nico?
Top 5 gifts for your other half this Christmas.
Tuesday 16 September 2014
INTRODUCTION TO PRELIMINARY TASK AND ACTION PLAN
INTRODUCTION TO PRELIMINARY TASK AND ACTION PLAN
Producing front page and contents page of a student magazine.
Week 1.
Find magazine and analyse.
Research interests of target audience.
Start initial idea and make mock front cover.
Week 2.
Find model and complete photoshoot for central image on front cover.
Add masthead.
Start contents page.
Week 3.
Complete contents page.
Start evaluation.
Week 4.
Finish evaluation.
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